Stillwater, Minnesota, renowned for its picturesque riverfront and historic charm, boasts a dynamic economy that seamlessly blends tradition with modern innovation. This unique combination has fostered a resilient and diverse business environment, making Stillwater an attractive destination for entrepreneurs and established businesses alike.
Tourism and Hospitality: The Heartbeat of Stillwater
The city’s historic downtown, with its 19th-century architecture and scenic views of the St. Croix River, serves as a magnet for tourists year-round. The tourism and hospitality sector accounts for approximately 30% of local business activity, with this figure rising to an estimated 50% in the downtown area. Boutique shops, diverse dining establishments, and a calendar filled with events contribute significantly to the local economy.
Diversifying the Economic Portfolio
Beyond tourism, Stillwater has cultivated a robust economic landscape encompassing various industries:
- Healthcare: The city has seen substantial growth in medical and administrative roles, offering residents stable and well-paying career opportunities without the need to commute to larger metropolitan areas.
- Manufacturing and Technology: Evolving from its lumber town roots, Stillwater now hosts modern manufacturing facilities focusing on biomedical advancements and innovative consumer products.
Community-Driven Development
The collaborative spirit between the City of Stillwater, the Chamber of Commerce, and local businesses has been instrumental in the city’s economic success. Initiatives such as the Stillwater Economic Development Authority (EDA) have been established to study and analyze economic development needs, facilitate site assembly, and pursue public financing for development projects. This proactive approach ensures that the city remains responsive to the evolving needs of its business community.
Supporting Local Businesses
Recognizing the importance of local enterprises, Stillwater offers a variety of business resources, including site selection assistance and financial programs like Tax Increment Financing (TIF) and the Minnesota Investment Fund. These resources aim to support viable projects with unique economic development needs, fostering a thriving business environment.
Looking Ahead
With a population of approximately 19,336 and a median household income of $105,853, Stillwater continues to attract both residents and businesses seeking a balanced blend of small-town charm and economic opportunity. The city’s commitment to preserving its historic character while embracing innovation positions it as a model for sustainable economic development.
As Stillwater moves forward, the synergy between its rich heritage and forward-thinking initiatives promises a vibrant future for its economy and community.

